Dawn Lerman discusses “Christmas Creep”

On December 6, 2010, Dr. Lerman talked to Brendan Mullin about retailers’ introducing Christmas promotions on (or before) November 1 last year.

Listen to her analysis on the Rep Man podcast (“One PR man’s take on the importance of good reputation...”) at:

http://www.facebook.com/FordhamUniversity/posts/180346335309501