Publishing Expert Analyzes Borders' Woes

Dr. Albert Greco, Senior Research Fellow, has been interviewed extensively as Borders' Books hit the skids this winter.

A report by Reuters' Jennifer Saba and Phil Wahba, “Analysis: Book Publishers May Suffer in World Without Borders,” was reprinted in India, Canada, New Zealand, Kuala Lumpur, Malaysia, and elsewhere: www.reuters.com/assets/print?aid=USTRE7040820110105.

Meanwhile, the Wall Street Journal, Detroit News, The Tennessean and National Public Radio (NPR) sought his insights about the bookstore's mounting troubles and its efforts to keep afloat:

http://online.wsj.com/article/SB10001424052748704856504576062142498242746.html

http://www.detnews.com/article/20110107/Biz/101070334

http://www.npr.org/2011/01/06/132699344/Borders-Books-Fights-For-Survival